Disrupts Magazine features Vastari in their latest "Xero Heroes" column


What’s your business?

Vastari is the world’s leading facilitator for temporary museum exhibitions. We run two online platforms: Vastari Collections, which is a database of privately owned artworks that are available for museums to borrow, and the Vastari Travelling Exhibition Network which is a marketplace for museums to find each other and collaborate on exhibition tours.

Connecting people in the art world via a secure platform helps more interesting conversations to take place, and as such, a more complete history of art to be told.

Bernadine Bröcker and Francesca Polo Vastari

How did the business start?

We started off because 90% of art around the world is stored in warehouses or living rooms, and the same 10% of works keep being shown at museum exhibitions. Technology can help more works get out of storage and onto the walls of the world’s museums.

Since we started in 2012, we have facilitated dozens of loans to exhibitions in London, the US, Singapore, Italy, Poland, France and the Middle East. We have also toured exhibitions as a whole to a variety of venues, working with over 450 museums from around the world including 6 of the top 10 most visited with access to over 700,000 works of art worldwide.

We are both so pleased that we have been able to set up a trusted entity that sits as a non-partisan between the commercial art sector and the public institutions.

Why do you love Xero?

Before using Xero, we absolutely hated accounting. We use it alongside Evernote as a back up of all of our receipts, meaning that all of our data is backed up in the cloud and we will never have problems with an audit trail.

And the app is great!

How’s business going? Plans for the future?

We had a complete restructure about 6 months ago that has turned around our business 180 degrees. By focussing on B2B sales and consolidating our corporate structure, we have turned over 20 times more this summer (June to September) than we did in the whole of 2014.

We are closing a round of funding, will turn over close to 1M USD by the end of 2016, and have an exciting new release planned for next year, which we’d love to tell you about once it’s public.